Organizing customers

Posted by admin on Nov 10th, 2009 and filed under Seth Godin, SuccessOmeter. You can follow any responses to this entry through the RSS 2.0. You can leave a response or trackback to this entry

Synopsis: The local youth theatre troupe recently put on a performance of Grease. It was a high-spirited outing, with terrific performances and it was a great way for them to spend a month or two over the summer. I was amazed to discover, though, that the budget for the rights to the play were $3,000. That’s pretty steep for a high school production of an old, not particularly wonderful musical script that was only going to be seen by the local community. Should it really cost $7 for every person who watches the play?

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